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#THE ALCHEMIST COOKBOOK CREATOR MANUAL#
All very useful but more a practical instruction manual than chillaxing reading material. Just a one page intro and then your into a list of essential cocktail equipment and recipes for basic cocktail elements like L&G, an infusion of sugar and citrus peel. Of course The Alchemist name is what will catch the reader’s attention and will drive sales, but the book is not just a compilation of content it hasn’t come from nowhere, someone has sat down in front of a computer and written it, it has been authored and that should get proper recognition. I’ve never fully understood publisher’s reluctance to put author’s names on the cover of books of this sort. They are however acknowledged in the note ‘Recipe and content compiled by’ in the book’s front matter, although I had to Google their job titles. They are not credited on the cover, instead ‘The Alchemist has asserted their right to be indentified as the author of this work’. Who are the authors? Holly Tudor ( Cocktail Development, Bar Specialist and Head Bartender at The Alchemist, Media City in Salford) Felix Crosse (Head of Bars at The Alchemist group) and Jenny McPhee (Head of Brand for The Alchemist). What’s the USP? Modern and classic cocktail recipes from the UK cocktail bar group The Alchemist, established by the late and much admired restaurateur Tim Bacon.